Creating an Optimal Promotional Strategy for your business
At some time or another, most businesses find themselves developing various types of promotions to stimulate sales. Promotions are rarely "one-off" occurrences rather they are a part of an overall company promotional strategy. Article by Debra Wood Perosio, Dyson School of Applied Economics and Management, Cornell University.
SmartMarketing Jun 2017 (pdf; 72KB)
Dairy
Livestock
Grazing
Forages
Grains
Upcoming Events
2026 Corn Silage Dry Down Day- Yates County
September 14, 2026
Himrod, NY
Bring a sample of corn stalks from each field you anticipate harvesting for corn silage to receive whole plant dry matter value, estimated harvest date range, and information on best management practices for the 2026 corn silage harvest.
2026 Corn Silage Dry Down Day- Seneca County
September 15, 2026
Romulus, NY
Bring a sample of corn stalks from each field you anticipate harvesting for corn silage to receive whole plant dry matter value, estimated harvest date range, and information on best management practices for the 2026 corn silage harvest.
2026 Dairy Feeder School- Wyoming County
November 11, 2026
Perry, NY
Registration will open by the end of September.
Wednesday, November 11, 2026
Join the Regional Dairy Specialists for a one day on-farm training for dairy farm feeders. The training will be offered in English and Spanish and will feature stations with hands-on activities and demonstrations.